Today’s marketing professionals know that if you want to promote a product or service, you need to show potential customers something concrete. You can accomplish that goal with a model, or with photographs and video, but they can all be expensive to produce and will need to be completely redone if anything changes. Luckily, 3D rendering presents an attractive alternative, one that’s versatile, low-cost, and can be used to create photorealistic images of products that are already in production or ones that are still in the conceptual phase. If you’re not using 3D rendering in your marketing plan, the talented team of graphic designers and animators at Pixel Perfect Studios in Philadelphia think you’re missing out. Here are a few reasons we feel everyone should be using 3D rendering in their marketing materials:

Bring Your Concepts to Life with 3D Rendering
With 3D Rendering, our team will use data like CAD files, blueprints, and schematics to create a computer-generated model that’s photorealistic and accurate to the smallest detail. That means we can even take your conceptual drawings and specs to give you a 3D model that looks just like the real thing – even if it doesn’t exist yet! In the past, we’ve harnessed this power to create prototype product models, renderings of buildings that haven’t even begun construction, and full interior designs for empty houses. When it comes to marketing something that doesn’t yet exist in the real world, 3D rendering is the most affordable way to take the ideas in your head and bring them to life. You can create the impossible!

3D Rendering is so Versatile
Say you were trying to market a new type of basketball shoe. You could create a prototype (at significant cost) and show it off to potential buyers. But what if something happens to your prototype or your customers want to know what it would look like in a different color? You would have to start over at square one and make a new prototype. With 3D Rendering, you don’t have to worry about that! First, it’s much easier to back up your digital files than it is to protect a real-world asset; second, your 3D rendering can be easily altered in thousands of different ways for a very little additional cost. Want to see how your basketball shoe would look with a different color scheme? Need to place it on a different background for an ad? Want to change the laces to Velcro? Our 3D rendering experts can help you adapt your rendering for almost any purpose. Possibilities with 3D rendering are endless!

3D Rendering is More Affordable than Photography or Video
When you invest in a 3D Rendering, it can be used for static images or be animated for video content. Either way, it’s more affordable than hiring a photographer or video crew. As an added bonus, you’ll never need to do reshoots; your 3D rendering can be used to showcase your product from any angle or to create completely new video content. Not only is 3D rendering services an asset that can be produced affordably, but it’s also one that will pay for itself many times over as you continue to use it in your marketing materials for years to come.

If you’re interested in harnessing the power of 3D rendering for your business, Pixel Perfect Studios is here to help! No matter where you are in the country, you can contact our Philadelphia office by calling (215) 568-8380, by sending an email to info@pixelperfect-studios.com, or by filling out the online form on our contact page. Creating your own 3D rendering is more affordable than you might think, so get in touch with us today to find out more!